Did you know that 20th August is Men’s Grooming Day? Launched to encourage men to groom themselves more often and manage their appearance, Men’s Grooming Day is the perfect opportunity for you to show off your knowledge and expertise – especially if you’re recommending grooming hacks that your clients have never heard of before. So, keep reading and we’ll tell you about 10 of the most unusual grooming hacks out there right now!
Use a blow dryer on your razor
First up is some shaving advice. And, it’s probably not quite the advice your clients will be expecting – but they’ll thank you for it. Why? Because it’ll save them money.
That’s right, by blow drying your razor immediately after use you will lengthen its lifespan considerably.
Whenever you use a razor it picks up water, dead skin, grime and hair shavings. If you simply throw your razor back onto the shelf, then all of that goo and gunk will have the opportunity to get to work and start rusting the blade and dulling it.
Spend a quick 20 seconds blow drying your razor and you get rid of all that nastiness and end up with a clean, dry razor.
With the cost of razors going up all the time, we guarantee your clients will love this grooming hack!
Psst – it’s also a great conversation starter if you’re looking to retail razors or shaving accessories to clients.
Fix shaving cuts with lip balm
No matter how hard you try, you sometimes end up cutting yourself whilst shaving.
It’s just an accepted part of the shaving experience.
If it happens to your clients, then they probably do what many men do and pop a piece of toilet paper on the cut to soak up the blood.
But, there’s a better, more discrete and effective way of tackling shaving cuts (after all, no one wants to walk around with bits of toilet paper on their face!).
Lip balm. Yep, we said it.
Believe it or not, but lip balm is a really effective remedy for shaving cuts. Simply advise your clients to rub some on their fingers and then apply to the cut. The wax-like texture of lip balm means that it will seal the cut, preventing bleeding. Plus, most lip balms are transparent (or close enough), so it’s almost invisible. Win, win!
Cutting your nails? Have a shower (or don’t)
Keeping your nails short, neat and tidy should be one of the fundamental parts of every man’s grooming routine.
But did you know that there are ways to make the job easier?
If you’re using a pair of nail scissors to cut your nails, then have a shower first. Really?! Yep! Nails absorb water, so having a shower will help soften up your nails before you cut them.
However, if you are going to use a pair of clippers on your nails then don’t have a shower. That’s because clippers work best when your nails are hard and inflexible.
Upgrade your post-workout grooming routine with a bar of soap
Not only will a bar of soap come in handy for scrubbing away sweat, dirt and grime following a good workout, a bar of soap in your sports bag will prevent it from smelling (particularly if you opt for a scented soap).
A longer-lasting solution to bad breath
Sure, mints, toothpaste and mouthwash will go a long way to reducing bad breath – however, more often than not they just mask the smell, rather than eliminating it.
If your client wants to know some alternative solutions to bad breath (and obviously, be subtle about raising this topic!), then suggest they stock up on parsley and cloves.
This may sound rather unusual, but eating a small piece of parsley along with a clove creates enzymes that break down the bacteria that are the cause of bad breath.
Sure, chewing parsley and a clove will taste pretty bad, but remind your client that it’s a sacrifice worth making if they want to banish their bad breath!
Make your fragrances last longer with Vaseline
If your clients come to you before a big night out or weekend, tell them to stock up on the Vaseline…
Not for any risque purposes though!
Vaseline will help your clients’ aftershave or other fragrances last longer. This is because Vaseline is an occlusive. An occlusive is a moisturising agent that forms a protective layer on the surface of your skin.
As such, if your client rubs a little Vaseline on the pulse points on their neck (the areas where aftershaves and fragrances are commonly sprayed), the Vaseline will hold on to the scent, meaning your clients will smell nicer, for longer!
Use conditioner for manscaping
If any of your clients are partial to a bit of manscaping, then they don’t necessarily have to invest in any special shaving creams.
In fact, a rich conditioner can be more effective as it softens hair and provides for a smoother shaving experience.
Quite how you raise this particular tip with your clients, we’ll leave to you!
Don’t shampoo hair everyday
Despite decades of advertising telling us to the contrary, your clients shouldn’t be shampooing their hair everyday.
Excessive shampoo use will strip their hair of important natural oils and potentially leave their scalp irritated and dry.
Whilst it may seem a bit counter-intuitive for you to be telling your clients to do something less, they’ll thank you for it when they find themselves enjoying richer, fuller hair.
Treat cracked, dry feet with face scrub and moisturiser
If you’re retailing exfoliating face scrubs and moisturisers to your clients, you can make the sale even more appealing by letting them know about another use for these products – their feet!
Using these products is a great way of tackling dry and cracked skin on feet, so if your clients are asking for another reason why they should buy these types of products, you’ve got one!
Use a toothbrush to exfoliate
Toothbrush. It’s a brush for cleaning teeth. Its purpose is in its name right?! Well, your clients can also use their toothbrush to exfoliate their lips.
By simply rubbing their toothbrush across their lips (once they’ve finished cleaning their teeth), they can easily get rid of dry, dead skin and leave them with fresher, cleaner lips!
Top grooming products to retail to your clients
Now that you’re armed with 10 unusual grooming hacks to tell your clients about, you might also want to have some grooming products on hand to retail to them.
So, what’s new in terms of men’s grooming here at Salons Direct? We’ve selected some of our top grooming products below.
The Bluebeards Revenge Pre-Shave Oil
Every man should have a pre-shave oil in their bathroom cabinet. If they’re not using pre-shave oil then they’re not really shaving are they?!
Once you’ve got your client in the chair, it’s the perfect time to fill them in on the benefits of The Bluebeards Revenge Pre-Shave Oil – it’s made from a careful blend of natural oils which helps to soften hairs and lubricate the skin for a smoother shave.
It also features an original British barbershop scent, so it’ll leave them smelling great too!
The Bluebeards Revenge Post-Shave Balm
If your client is sufficiently interested in pre-shave oil, then there’s a good chance they’ll be keen to hear about The Bluebeards Revenge Post-Shave Balm too.
It’s formulated to barber-shop standards to conquer common shaving problems like razor burn and rash. It also helps to nourish, moisturise and re-hydrate skin, so your client will be left with smooth, settled skin.
This Post-Shave Balm also features an original British barbershop scent, so your client will benefit from that too.
Why not keep both in stock in your barbershop so you’ve got a complete end-to-end shaving treatment to retail to your clients?
Copacetic Copper Shaving Bowl
The more enjoyable you can make grooming for your clients, the more they’re likely to do it (and come back to see you more regularly).
One of the ways you can make grooming more enjoyable is by offering accessories that add an element of fun or performance to a client’s daily routine. This Copacetic Copper Shaving Bowl is certainly one way of doing that!
Dark Stag Badger Shaving Brush
In a similar vein to the bowl above, a good-quality, traditional-style badger shaving brush will add a certain element of fun and performance to your clients’ daily grooming routines.
Combining a perfect mix of badger bristles, this brush from Dark Stag provides excellent exfoliation and gently massages the skin whilst lifting facial hair in preparation for shaving.
Slick Gorilla Sea Salt Spray
Do your clients want to achieve that tousled, fresh out of the sea look? Then Slick Gorilla’s Sea Salt Spray is the answer.
Helping to condition both hair and scalp, Slick Gorilla’s Sea Salt Spray uses seaweed extract to hydrate and strengthen hair. It’s also a pretty novel product to retail to your clients!
Dapper Dan Fixing Spray
If your clients complain about spending ages getting their hair to sit right, only for it to lose its shape minutes after leaving the house, recommend that they use Dapper Dan’s Fixing Spray.
Simply apply it to dry, styled hair and it’ll provide extra-long hold that Dapper Dan promise will last all day.
Those are just a few of the many different men’s grooming products we keep in stock at Salons Direct at any one time.
We hope you’ve enjoyed our guide to 10 of the most unusual men’s grooming hacks. If you’re going to be telling your clients about these on Men’s Grooming Day, let us know how you get on!
Shop a wide range of barbering products at Salons Direct now
For more men’s grooming and barbering advice, check out the rest of the Salons Direct blog…