To celebrate 30 years of Salons Direct supplying the hair industry, the team at Pulp Riot have asked 30 of their favourite hair artists to share 30 of their best Pulp Riot colour recipes! Whether you’re new to Pulp Riot or already love and use their High-Speed Toners, Faction8, Semi-Permanent Colour, Liquid Demi-Permanent Colour, or Bleach Developers, see how Pulp Riot’s hair artist ambassadors use their favourite Pulp Riot products to create some fantastic colour combos.
Salons Direct has been inspiring the industry along with Pulp Riot since we launched in the UK.
We would like to wish them a happy anniversary!
My favourite formula is definitely a smudge from interstellar 12-12 to Silver High-Speed Toner, as it gives me the perfect depth. I love to mix opposite colours to create a muted tone. On this hair, I used 20g Blush, 10g Absinthe & 20g Clear. Over section is mercury.
My favourite formula is vibrant blue shades. I used to pre-tone after a scalp bleach before mixing blue, but it always had a tiny shade of green underneath the surface. Instead, I found that if I just mix a purple/pink colour with the blue, that one will work as a pre-toner, contrasting the warmth completely and, consequently, no greenish shades at the end. So the result will be a pure, vibrant blue.
This also improves the contrast of green when the colour starts fading, not allowing it to become aquamarine but staying true to tone, becoming a more pastel blue wash after wash. My formula for the blue in the picture: Fresh hair after bleach level 9-10, ½ Nightfall & ½ Jam. For a deeper blue, I recommend 2/3 Nightfall & 1/3 Velvet.
This concoction is my interpretation of the energy I get from being outside in nature. I think it’s really important in this day in age to still have that connection with being outside and switch off from modern society. I love being outside, in amongst the grass and trees; it’s great for the mind, body and soul. So I wanted to create this kick-ass, feel-good-vibes green for my client; 30g Firefly, 30g Area51, 20g Mercury, 10g Aftermath & 5g Satire.
My favourite formulas are 10g Icy & 3g Natural High-Speed Toner because it makes a beautiful creamy light beige blonde but neutralises unwanted warm tones! I also love Silver & Icy Toner in equal parts to make the perfect platinum Silver. Finally, I love 10g Rose Gold and 3g -55 F8 Booster because it gives my Rose Gold looks that extra punch of Pink.
Icy & Moonstone 1:1. is one of my favourites for an icy platinum blonde. Adding Moonstone into Icy helps to keep your platinum bright; it’s softer than Icy, so softens it slightly but without taking away the power of either of them. Together they really pack a punch when it comes to neutralising warmth, leaving a gorgeous bright icy platinum blonde.
My favourite formulas from Pulp Riot are quite a selection, from high-speed toners to semi-permanents. You can be reassured you can tone hair in 5 mins with High-Speed Toner or use semi-permanent and let them sit for the full 40 mins. Depending on my day, I know what I want to reach fir with my time limits. My favourite formula from the high-speed toners is 1 part Silver to 3 parts peroxide left for 15 minutes for the perfect irredentist Silver. From the semi-permanent range, I can’t fault one colour but my favourite Noir and the neon collection and that they’re all intermixable to create endless shades! Perfect consistency to create masterpieces.
My favourite formula is 20g Icy, 30g Silver & a dot of Violet High-Speed Toners for the perfect Metallic Silver Grey. This has become one of my favourite formulas since lockdown. A lot of my clients have grown out of their old dark colours and embraced their natural Silver roots, this formula is so versatile. I use it after pre-lightening sections of old grown out colour to blend the natural grey so the client can grow their roots out easier. It’s also a way to spice up the remaining natural white hair creating a more metallic Silver and giving it an added twist. It works for all ages too, and can also be a fun toner for those wanting a change in their usual bleached blonde hair.
My favourite formula is 10g of Rose Gold High-Speed Toner and a -55 booster from Faction8! It creates the perfect Rose Gold with an extra punch of Pink!
My favourite formula is creating my blank canvas with 10vol and domination highlights lifting to a level 9. Once lifted, I like to shadow it over with equal parts of Liquid Demi 5-8 & 6-1 and blend it into my ultimate favourite high-speed toner, which is Icy.
1 part Fireball to 2 parts Cupid with Pulp Riot’s Semi-Permanent colours. It’s the perfect hot pink! All of Pulp Riot’s colours have a fantastic cool tone to them, but I personally love a vibrant Pink with a bit of warmth to it. The Fireball adds that extra bit of warmth and makes the pink really pack a punch while still fading true to tone – even with the added warmth, it still fades true to Pink!
This Watermelon Sugar look is my favourite formula! I love how bright and summery it is, but also pastel used and subdued. I chose these colours because I thought it was a perfect mix of pastel with a hint of neon to keep it interesting and bright! Pink- Blush & Cupid & Clear, White- Clear with a drop of Nevermore, Green- Seaglass & Area 51 & Clear.
My favourite formula is 10g Clear, 5g Cupid, 10g clear, 3g lemon, 1g Cupid, 10g clear, 5g lemon, 10g sea glass, 5g clear, 5g aquatic, 10g powder, 10g clear and 5g velvet because it creates a kick-ass rainbow!
My favourite formula is Area 51 & Absinthe for the green with Nightfall & Decoy for the Blue. It’s my absolute favourite because the colours sit together so well and create amazing shine & due. To mix deeper and lighter tones, I can mix the semi-permanent together to create a bespoke colour for my clients each time.
One of my go-to formulas has got to be High-speed toner Pale pink and rose gold in equal amounts, this creates the most delicious, warm blush pink, which over time fades to a pastel peachy pink – my clients and I are obsessed!
I personally love 10g Icy and 5g Rose Gold in High-Speed Toners mixed 1:3 with the developer. This gives the perfect pinky pearly. Almost a mother pearl colour, in just 5 mins! It’s so great because with the toners, you can make it more pigmented by simply adding less developer and leaving it on longer. The results also vary depending on the base. If their base is warmer, the colour will reflect more warmth. If the base underneath is cooler, then it comes out with this perfect iridescent colour. I simply just love it.
My absolute favourite formula is 6-1 & -22 from the Faction8 range mixed with 6vol 1:2. This creates the perfect violet, and my clients are absolutely obsessed!
My favourite formula is Liquid Demi ¾ 0-0 & ¼ 7-4 to create the perfect pastel peach. I love this tone and am so happy to see it as the biggest trend of this year. Get me that warm Summer look vibe!
I’m obsessed with this image and colour at the moment. Using faction 8, 3-0 on the dark side for that deep, dusky dark tone. Then I pre-toned with violet high-speed toner. Then I dried the hair and used velvet and jam 1:2 on the roots. Lilac, Nevermore, Jam on the ends (1:1:1) I love how faction 8 creates the perfect colour that doesn’t bleed everywhere for the perfect split contrast! And I love my formula for the violets, as the root shade neutralises those pesky warm roots that natural dark hair (naturally between 1-5 kicks out) but also creates a strong colour! The shade on the ends. I love how it creates an in-between a vivid and a pastel punchy tone!
My Absolute go-to formula for super frosty blondes right now is Liquid Demis 8-11 + 9-2. It’s so versatile! You can adjust the formula to add more 8-11 to take it silvery or more 9-2 for Icy platinum. If I could use two toner shades for the rest of my life, it would be these two!
My favourite semi-permanent formula is 3/4 velvet and 1/4 nightfall which created this beautiful midnight purple which changes its tone in different lighting to give a very oil slick feel. I also enjoy mixing area51 and blue muse in equal parts to create a beautiful cool-toned green. In the high-speed toner, I love using the faction eight boosters with any of the shades, my favourite at the moment is natural with a few dots of the .44 booster, which creates a rusty peach blonde that’s super multi-dimensional. In the Demi line, I have been using half 10.0 and a half 10.03 to tone my blondes who want that milky, creamy blonde, it is the perfect amount of toning without adding too much gold.
7-8 in the faction 8 range. It’s the perfect versatile neutral for brunettes wanting to go blonde or blondes going brunette!
My favourite formula is Liquid Demi 7-4 + 6-4, blended down into 9-4 and -44 to create a beautiful Copper look!
I am absolutely obsessed with Rose Gold, and my favourite formula is ½ Rose Gold & ½ Natural to create a beautifully toned Rose Gold.
My favourite formula is a mixture of all the shades from the Fantasy Collection; Pyro, Guardian, Elixr, Sorcery. This creates an awesome rainbow and the perfect summer festival look with some braiding.
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