NEW Bonacure Clean performance from Schwarzkopf Professional is an initiative to embrace clean beauty with professional, high-performing products that are free from compromise and full of promise.
The advanced vegan technology ensures formulas that are full of what’s good and free of what’s not. Schwarzkopf Professional are committed to sustainable packaging and formulas that are free from sulphates, silicones and parabens.
Schwarzkopf Professional’s NEW Bonacure Clean Performance range is now available at Salons Direct
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Schwarzkopf Professional’s new Bonacure Clean Performance ranges bring the best of both – the power of Bonacure’s Advanced Technology you love, in a new professional clean formula. Your clients will feel confident and beautiful, inside and out, whilst you can do your part for a more sustainable world – without compromising on the outstanding results expected on a daily basis.
Bonacure Clean Performance aims to inspire confidence in both hairdressers and consumers alike with its three fundamental pillars:
- Clean Formulas.
- Advanced Technology.
- Sustainable Packaging.
Bonacure Clean Performance – Advanced Technology:
Introducing the next generation of Advanced Technology from Schwarzkopf Professional: the NEW Vegan Care Complex.
To benefit the hair with its outer and inner action, the Vegan Care Complex can be found in the Bonacure Clean Performance formulas to:
- Increase the inner hair strength.
- Help to fortify hair, making it stronger and more elastic.
- Improve combability of hair (wet and dry combing).
- Reduce static and frizz, making hair easier to style.
- Work on the inner layer of the hair, restoring the protective natural shield of healthy hair.
This innovative technology fully replenishes damaged hair cells from the Cuticle right through to the Cortex with hair identical agents.
Its unique action fills gaps in the hair’s surface to create a sealed healthy surface for immaculate hair quality – that’s closer than ever to natural perfection.
Simultaneously, within each strand, the technology acts to rebuild the structure of the hair with hair identical amino-acids chains. The result is reborn hair with renewed strength, superb elasticity and healthy shine.
What the experts say…
“Having been a UK Bonacure stockist for over 10 years, a cleaner, environmentally friendly range is fantastic. The fragrance and choice of affordable, luxury packaged products lead to a very happy client and increased retail sales. When the client is relaxing at the backwash, I always explain the benefits the hair has from the range. This approach has significantly improved my retail by 19% in the last few years. Client loyalty grows as they see the results and trust me as their stylist and hair care advisor.”
– UK Schwarzkopf Ambassador, Gary Taylor.
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Bonacure Clean Performance has seven colour-coded ranges, each with high-performing skincare-inspired ingredients:
Repair Rescue for damaged hair with Arginine to instantly reverse 3 years of damage in just one application.
Moisture Kick for normal to dry hair with Glycerol to provide a moisturised hair feeling for up to 48 hours.
Color Freeze for coloured hair with pH 4.5 to rebalance the hair structure to an optimal pH level and protect hair colour with close to zero fade.
Volume Boost for fine hair with Creatine provides increased volume with up to 48 hours of a fuller hair feeling.
Time Restore for mature and fragile hair with Q10+ to help protect the hair against the visible signs of ageing** and instantly create softness and shine.
**When Time Restore Shampoo and Conditioner are used in combination, with repeated use.
Clean Balance for all hair types with Tocopherol to remove product build-up, whilst helping to protect from pollution.
Bonacure Clean Balance Deep Cleansing Shampoo 1 Litre by Schwarzkopf
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Bonacure Clean Balance Deep Anti-Pollution Water 150ml by Schwarzkopf
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Frizz Away* for coarse, unruly, and frizzy hair with Babassu Oil to provide up to 72 hours of anti-frizz effect for all types of hair.
*Frizz Away coming in September 2022
The NEW Bonacure Clean performance from Schwarzkopf Professional is available at Salons Direct online and in-store NOW!
Be sure to share your Schwarzkopf Professional creations and tag @salonsdirect and @schwarzkopfprouk
Shop Schwarzkopf Bonacure Clean Performance at Salons Direct
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