Professional barbers – we’re about to let you in on a new range that’s going to change the game for you. 

We’re proud to introduce you to the incredible Redken Brews range Everything you need to take your level of grooming and haircare to the next level is right here. 

Without further ado, let’s get you up to speed with this incredible range. Read on to discover the new secret weapon for professional styling…

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Redken Brews overview

More men are becoming increasingly concerned about grooming and looking their best, which is where Redken Brews comes in – an unparalleled professional grooming and hair care range. And here’s why. 

Redken has listened to the top hair concerns amongst men, and delivered accordingly. The entire range includes unbeatable shampoos, all in ones, clays, pastes, and even products for full coverage of grey hair. 

For the professional barber, using the products to level up the finished look is super easy. The range is of a professional standard, meaning that you’ll be working with products that are flexible to the client, enhancing your work, and making your client’s hair look and feel better than ever. 

If you’re on the hunt for a game-changing haircare range to retail, Redken Brews is it. This range will enable your clients to maintain what you create in the chair, back at home. 

The Redken Brews range

You’ve probably heard the hype on social media and the whispers in the barbering community. No one wants to share their secret weapon, especially if it gives a competitive edge to their work. 

At Salons Direct, we want every barber to have access to the best products that will make their work stand out – so we’re here to spread the word on this incredible range. 

Redken Brews Daily Shampoo

First up, we have the fantastic Redken Brews Daily Shampoo. This professional standard shampoo is specially formulated for daily use, and it’s ultra gentle on hair. 

The Redken Brews Daily Shampoo will provide a deep cleansing, along with a full revitalisation – putting the life back into your client’s hair. It’ll do this without leaving your client feeling uncomfortable with a tight scalp, and it won’t strip an ounce of moisture. 

Key features of the Redken Brews Daily Shampoo include: 

  • Expertly cleanses hair. 
  • Fully revitalises hair without compromising on moisture. 
  • Infused with Malt to promote healthy hair. 
  • Lightweight formula. 
  • A fantastic retail opportunity. 
  • Suitable for all hair types. 
  • Completely removes daily impurities from hair. 
  • Nourishing and strengthening formula. 
  • Will leave your client’s hair feeling better than ever.  

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Redken Brews Mint Shampoo

Next up, we have another fantastic shampoo – the Redken Brews Mint Shampoo. 

The shampoo contains all of the key benefits of the Redken Brews Daily Shampoo, but with more. The formula is specially designed to fully invigorate scalps, providing a spa-like treatment therapy for men who suffer from scalp irritations. 

Key benefits of the Redken Brews Mint Shampoo include: 

  • Ultra refreshing and energising mint scent. 
  • Menthol enhanced formula for scalp stimulation. 
  • Fantastic scent. 
  • Menthol infused formula for soothing irritated scalps. 
  • Infused with malt for intense nourishment and conditioning. 
  • Significantly strengthens hair. 
  • A fantastic retail opportunity. 
  • Suitable for all hair types. 
  • Successfully cleanses hair with a welcoming cooling sensation. 

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Redken Brews 3-in-1 Shampoo Conditioner and Body Wash 

If you’re looking for the ultimate all-in-one that’ll fully nourish and rejuvenate from head to toe – you’ve found it. Introducing, the Redken Brews 3-in-1 Shampoo Conditioner and Body Wash.

 This powerful all-in-one formula can do it all, gently cleansing, hydrating, nourishing, and revitalising hair and skin all at once. The specialised lightweight formula is infused with premium ingredients, such as malt – for unmatched results after every use. 


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The Redken Brews 3-in-1 Shampoo Conditioner and Body Wash is the perfect product to recommend to your clients who are always on the move, who would benefit from having a go-to professional product that’ll keep their hair and skin in great condition.

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Redken Brews Work Hard Molding Paste

Moving on from the unmatched shampoo selection, we have the Redken Brews Work Hard Molding Paste. 

This professional moulding paste will provide hair with an ultra strong hold, without compromising the hair’s texture. The finish will feel natural, almost as if it fell effortlessly into place. 

The Redken Brews Work Hard Molding Paste is a great alternative for clients who don’t like to use gel-based products. Key benefits include: 

  • Maximum hold on hair. 
  • Texturised and natural finish. 
  • Professional standard. 
  • Suitable for all hairstyles.  
  • Suitable for all hair types. 
  • A firm formula that’s super mouldable. 
  • A fantastic retail opportunity. 
  • Contains poly stretch fibres for style flexibility. 

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Redken Brews Clay Pomade

Every barber is different, so if working with moulding pastes isn’t for you, we have just the thing – the Redken Brews Clay Pomade. An essential for every barber. 

This professional clay will provide barbers with maximum control in the styling process, along with a textured gritty finish. If you have clients with particularly fine hair or hair loss, this is the product to use and recommend for take-home use. It’ll give the illusion of a thicker head of hair, along with a rougher texture. Fantastic for effortless looking styles. 

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Redken Brews Maneuver Cream Pomade 

Last, but certainly not least, we have the Redken Brews Maneuver Cream Pomade. 

The Redken Brews Maneuver Cream Pomade is entirely water-based, offering a medium-hold strength whilst also adding a noticeably smoother texture – perfect for clients who have a rougher and/or unruly thicker texture. 

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If you have clients who have stubborn hair and want more flexibility to style as desired, this is the perfect option. The ultimate essential for any barber, and also the perfect retail opportunity.


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We hope that you’ve enjoyed learning about what this incredible range has to offer. At Salons Direct, we offer a great range of professional barber products – including the Redken Brews collection. 

Shop the Redken Brews range at Salons Direct now

For more men’s grooming and barbering advice, check out the rest of the Salons Direct blog

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