{"title":"Toning Shampoo","description":"\u003cp\u003eWhen it comes to taking care of your blonde hair, incorporating a high-quality toning shampoo into your hair care routine is essential. Our range of silver shampoos is highly favoured by both hairstylists and clients due to its inclusion of purple pigments that effectively counteract brassiness and yellow tones, resulting in vibrant and fresh-looking hair. By using our toning shampoo regularly, you can prolong the life of your blonde color and maintain a salon-perfect appearance between appointments.\u003c\/p\u003e\u003cp\u003eOur Toning Shampoo offers the ultimate solution for achieving lustrous and vibrant hair. Specifically designed to neutralize unwanted brassy tones, this shampoo not only leaves your locks looking revitalized but also restores natural shine and strength with its nourishing ingredients.\u003c\/p\u003e\u003cp\u003eCaring for blonde hair requires investing in a quality toning shampoo. Its gentle cleansing action combined with nourishing properties makes it suitable for all types of hair while restoring natural shine and strength along the way.\u003c\/p\u003e","products":[{"product_id":"biolage-colorbalm-clear-color-depositing-conditioner-250ml","title":"Biolage ColorBalm Clear Color Depositing Conditioner 250ml","description":"\u003cp\u003eBiolage ColorBalm Clear Color Depositing Conditioner refreshes and enhances colour providing 10x more conditioning after one use. Clear colour can be mixed with any shade to create a sheerer result.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types and textures, colour treated or not\u003c\/li\u003e\n\u003cli\u003eParaben and Mineral Oil free\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Biolage","offers":[{"title":"Default Title","offer_id":52955928756554,"sku":"26884","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/26884.jpg?v=1759409255"},{"product_id":"bonacure-color-freeze-silver-shampoo-250ml-by-schwarzkopf","title":"Bonacure Color Freeze Silver Shampoo 250ml by Schwarzkopf","description":"\u003cp\u003eColor Freeze Silver Shampoo 250ml is specially formulated for grey and lightened hair and neutralises unwanted warm undertones by preserving and reviving cool tone.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGently, yet effectively, cleanses coloured hair\u003c\/li\u003e\n\u003cli\u003eAchieving 90% colour retention for up to 30 washes\u003c\/li\u003e\n\u003cli\u003eAdds a cendré shimmer to white hair and very light bases\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52955943469386,"sku":"97806","price":10.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/97806.jpg?v=1759409331"},{"product_id":"crazy-color-no-yellow-shampoo-250ml","title":"Crazy Color No Yellow Shampoo 250ml","description":"\u003cp\u003eThe Crazy Color No Yellow Shampoo removes yellow tones from hair with its intense purple colour and nourishing formula.  Perfect for use after bleaching to create a clean canvas for vivid colour. \u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Sulfate free treatment shampoo\u003c\/li\u003e\n\u003cli\u003eUltraviolet pigments banish unwanted yellow \u0026amp; golden tones\u003c\/li\u003e\n\u003cli\u003eCreates a clean super lightened base for vivid colour application\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Crazy Color","offers":[{"title":"Default Title","offer_id":52955998355786,"sku":"96982","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/96982_1.jpg?v=1759409601"},{"product_id":"fanola-no-yellow-shampoo-1000ml","title":"Fanola No Yellow Shampoo 1000ml","description":"\u003cp\u003eFanola’s No Yellow Shampoo is ideal for grey, super-lightened or de-coloured hair. Its violet pigment tones down unwanted yellow, light blonde or streaked hair. \u003c\/p\u003e\n\u003cp\u003eThis colour toner within a shampoo offers stunning long lasting results in 5 minutes or less. \u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956139651402,"sku":"98223","price":12.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/98223_3.jpg?v=1759409891"},{"product_id":"fanola-no-yellow-mask-1000ml","title":"Fanola No Yellow Mask 1000ml","description":"\u003cp\u003eThe No Yellow range is ideal for grey, super-lightened or decoloured hair. Its strong violet pigment tones down unwanted yellow, light blonde or streaked hair. \u003c\/p\u003e\n\u003cp\u003eThe combination of Fanola No Yellow Shampoo and Mask has been blowing stylists away with the stunning, long-lasting results that it creates - in only a few minutes. \u003c\/p\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956141224266,"sku":"98366","price":18.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/98366_1.jpg?v=1759409895"},{"product_id":"fanola-no-yellow-shampoo-350ml","title":"Fanola No Yellow Shampoo 350ml","description":"\u003cp\u003eFanola’s No Yellow Shampoo is ideal for grey, super-lightened or de-coloured hair. Its violet pigment tones down unwanted yellow, light blonde or streaked hair. \u003c\/p\u003e\n\u003cp\u003eThis colour toner within a shampoo offers stunning long lasting results in 5 minutes or less. \u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956141257034,"sku":"98224","price":7.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/98224_1.jpg?v=1759409892"},{"product_id":"fanola-no-yellow-mask-350ml","title":"Fanola No Yellow Mask 350ml","description":"\u003cp\u003eThe No Yellow range is ideal for grey, super-lightened or decoloured hair. Its strong violet pigment tones down unwanted yellow, light blonde or streaked hair. \u003c\/p\u003e\n\u003cp\u003eThe combination of Fanola No Yellow Shampoo and Mask has been blowing stylists away with the stunning, long-lasting results that it creates - in only a few minutes. \u003c\/p\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956141322570,"sku":"98367","price":9.9,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/98367.jpg?v=1759409894"},{"product_id":"fanola-wonder-no-orange-shampoo-1000ml","title":"Fanola Wonder No Orange Shampoo 1000ml","description":"\u003cp class=\"MsoNormal\"\u003eThe Fanola Wonder No Orange Shampoo is a professional-grade, orange-neutralising solution crafted for hairdressers dedicated to delivering impeccable results. Designed for light brown to dark blonde hair, this advanced formula eliminates unwanted orange and copper tones, ensuring a flawless, cooler finish.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cstrong\u003eOrange Neutralisation:\u003c\/strong\u003e The Fanola Wonder shampoo effectively counteracts orange and copper undertones for a refined, cool hair colour\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cstrong\u003eVersatile Application:\u003c\/strong\u003e This orange shampoo is suitable for both dyed and undyed hair, including balayage and highlights, offering consistent results across hair types\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cstrong\u003eHydration and Shine:\u003c\/strong\u003e The No Orange Shampoo leaves hair soft, silky and radiant, enhancing overall texture and manageability\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cstrong\u003eProfessional-Toning Solution:\u003c\/strong\u003e Fanola Wonder acts as a toner to achieve salon-grade results without additional products\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cstrong\u003eEco-conscious Formulation:\u003c\/strong\u003e Fanola Wonder is free from SLS\/SLES and silicones; vegan-friendly and cruelty-free, meeting the growing demand for sustainable beauty\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956143124810,"sku":"41406","price":14.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/41406.jpg?v=1759409897"},{"product_id":"fanola-wonder-no-red-shampoo-350ml","title":"Fanola Wonder No Red Shampoo 350ml","description":"\u003cp class=\"MsoNormal\"\u003eElevate your hair care routine with Fanola Wonder No Red Shampoo, a shampoo for use on natural or colour-processed dark hair to neutralize the red effects caused by natural oxidation, excessive heat styling, or environmental aggressors.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eContains Alga seaweed, rich in Omega 9, to protect and strengthen the hair fibre\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSay goodbye to unwanted copper and brass tones with Fanola's effective formula\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTrusted by salon experts, Fanola Wonder leaves the hair soft and radiantly bright\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eThis anti red shampoo is cruelty-free \u0026amp; vegan-friendly\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e85% naturalness and biodegradability\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956144042314,"sku":"41409","price":7.4,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/41409.jpg?v=1759409896"},{"product_id":"fanola-wonder-no-yellow-shampoo-mask-1000ml","title":"Fanola Wonder No yellow Shampoo \u0026 Mask 1000ml","description":"\u003cp\u003eThis Fanola Wonder bundle neutralises unwanted yellow tones and performs an immediate toning action for neutral and cool highlights.\u003c\/p\u003e\n\u003cp\u003eKit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Fanola Wonder No Yellow Shampoo 1000ml\u003c\/li\u003e\n\u003cli\u003e1 x Fanola Wonder No Yellow Mask 1000ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e","brand":"Fanola","offers":[{"title":"Default Title","offer_id":52956146434378,"sku":"36357","price":30.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/36357.jpg?v=1759409901"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-conditioner-1000ml","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Conditioner 1000ml","description":"\u003cp\u003eGoldwell Dualsenses Blonde \u0026amp; Highlights Anti-Yellow Conditioner will neutralise unwanted yellow tones and detangle the hair immediately. More sizes available.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.salonsdirect.com\/goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo-1000ml\"\u003eShop matching Shampoo.\u003c\/a\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956602270026,"sku":"95528","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/95528.jpg?v=1759410582"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-conditioner-200ml","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Conditioner 200ml","description":"\u003cp\u003eGoldwell Dualsenses Blonde \u0026amp; Highlights Anti-Yellow Conditioner will neutralise unwanted yellow tones and detangle the hair immediately. More sizes available.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.salonsdirect.com\/goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo-250ml\"\u003eShop matching Shampoo.\u003c\/a\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956603646282,"sku":"95666","price":10.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/95666.jpg?v=1759410585"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo-1000ml","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Shampoo 1000ml","description":"\u003cp\u003eGoldwell Dualsenses Blonde \u0026amp; Highlights Anti-Yellow Shampoo will instantly bring out colour luminosity and neutralise any unwanted yellow tones in the hair for a beautiful blonde colour. This shampoo is as gentle as water and has a unique FadeStopFormula which minimises colour fading with every use. More sizes available.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.salonsdirect.com\/goldwell-dualsenses-blondes-highlights-anti-yellow-conditioner-1000ml\"\u003eShop matching Conditioner.\u003c\/a\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956603711818,"sku":"95527","price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/95527.jpg?v=1759410586"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo-250ml","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Shampoo 250ml","description":"\u003cp\u003eGoldwell Dualsenses Blonde \u0026amp; Highlights Anti-Yellow Shampoo will instantly bring out colour luminosity and neutralise any unwanted yellow tones in the hair for a beautiful blonde colour. This shampoo is as gentle as water and has a unique FadeStopFormula which minimises colour fading with every use. More sizes available.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.salonsdirect.com\/goldwell-dualsenses-blondes-highlights-anti-yellow-conditioner-200ml\"\u003eShop matching Conditioner.\u003c\/a\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956604367178,"sku":"95665","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/95665.jpg?v=1759410587"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo-250ml-conditioner-200ml","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Shampoo 250ml \u0026 Conditioner 200ml Duo Bundle","description":"\u003cp\u003eMaintain your beautiful blonde colour by neutralising any unwanted yellow tones in the hair with this Goldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow duo.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Goldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Shampoo 250ml\u003c\/li\u003e\n\u003cli\u003e1 x Goldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Conditioner 200ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956604596554,"sku":"38767","price":17.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/38767.jpg?v=1759410588"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-duo-pack-shampoo-conditioner","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Duo Pack Shampoo \u0026 Conditioner","description":"\u003cp\u003eGoldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Duo Pack Shampoo \u0026amp; Conditioner.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x\u003cstrong\u003e \u003c\/strong\u003eGoldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Shampoo 250ml\u003c\/li\u003e\n\u003cli\u003e1 x Goldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Conditioner 200ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956604694858,"sku":"40768","price":17.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40768.jpg?v=1759410586"},{"product_id":"goldwell-dualsenses-color-brilliance-duo-pack-shampoo-conditioner","title":"Goldwell Dualsenses Color Brilliance Duo Pack Shampoo \u0026 Conditioner","description":"\u003cp\u003eGoldwell Dualsenses Color Brilliance Duo Pack Shampoo \u0026amp; Conditioner.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Goldwell Dualsenses Color Brilliance Shampoo 250ml\u003c\/li\u003e\n\u003cli\u003e1 x Goldwell Dualsenses Color Brilliance Conditioner 200ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Goldwell Professional","offers":[{"title":"Default Title","offer_id":52956605186378,"sku":"40767","price":17.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40767.jpg?v=1759410589"},{"product_id":"matrix-total-results-brass-off-pigmented-conditioner-1000ml","title":"Matrix Total Results Brass Off Pigmented Conditioner 1000ml","description":"\u003cp\u003eMatrix Total Results Brass Off Pigmented Conditioner 1000ml is a neutralising blue conditioner for lightened brunette hair.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor lightened brunette hair\u003c\/li\u003e\n\u003cli\u003eRetains cool tones\u003c\/li\u003e\n\u003cli\u003eHelps to hydrate hair\u003c\/li\u003e\n\u003cli\u003eProtects colour\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":52957152608586,"sku":"39204","price":18.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/39204.jpg?v=1759411830"},{"product_id":"matrix-total-results-so-silver-shampoo-300ml","title":"Matrix Total Results So Silver Shampoo 300ml","description":"\u003cp\u003eSo Silver® Shampoo neutralizes brassy warmth and eliminates yellow tones.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":52957155950922,"sku":"24371","price":8.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/24371.jpg?v=1759411840"},{"product_id":"matrix-total-results-so-silver-pigmented-conditioner-300ml","title":"Matrix Total Results So Silver Pigmented Conditioner 300ml","description":"\u003cp\u003eMatrix Total Results So Silver Pigmented Conditioner is a neutralising conditioner for blonde hair.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLocks in neutralisation\u003c\/li\u003e\n\u003cli\u003eHydrates dry, porous hair\u003c\/li\u003e\n\u003cli\u003eHelps to hydrate\u003c\/li\u003e\n\u003cli\u003eEnhances shine\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":52957156344138,"sku":"39205","price":8.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/39205.jpg?v=1759411843"},{"product_id":"matrix-total-results-so-silver-pigmented-conditioner-1000ml","title":"Matrix Total Results So Silver Pigmented Conditioner 1000ml","description":"\u003cp\u003eMatrix Total Results So Silver Pigmented Conditioner is a neutralising conditioner for blonde hair.\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLocks in neutralisation\u003c\/li\u003e\n\u003cli\u003eHydrates dry, porous hair\u003c\/li\u003e\n\u003cli\u003eHelps to hydrate\u003c\/li\u003e\n\u003cli\u003eEnhances shine\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":52957156442442,"sku":"39203","price":18.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/39203.jpg?v=1759411841"},{"product_id":"matrix-total-results-so-silver-shampoo-1000ml","title":"Matrix Total Results So Silver Shampoo 1000ml","description":"\u003cp\u003eSo Silver® neutralizes brassy warmth and eliminates yellow tones.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":52957157032266,"sku":"24386","price":18.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/24386.jpg?v=1759411849"},{"product_id":"olaplex-no-4p-5p-250ml-shampoo-conditioner-duo-bundle","title":"Olaplex No.4P \u0026 5P 250ml Shampoo \u0026 Conditioner Duo Bundle","description":"\u003cp\u003eDiscover the ultimate Olaplex Duo Bundle for Blonde hair. This duo will tone and repair your hair while neutralising brassiness and boosting brightness.\u003c\/p\u003e\n\u003cp\u003eKit contains:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Olaplex No.4P Bond Maintenance Purple Shampoo 250ml\u003c\/li\u003e\n\u003cli\u003e1 x Olaplex No.5P Blonde Enhancer Toning Conditioner 250ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":52957205922122,"sku":"35691","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/35691.jpg?v=1759412078"},{"product_id":"olaplex-no-4p-blonde-enhancer-toning-shampoo-250ml","title":"Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eA hydrating purple shampoo to brighten, tone, and strengthen hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eKey Benefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eNeutralizes brassiness for brighter hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eStrengthens hair and repairs damage\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eHydrates and softens hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eKey Ingredients:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eViolet Toning Agents: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eSeal in brightness and balance tone to reduce brassiness and yellow tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eGentle Blend of Coconut Oil-Derived Surfactants: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eProvides easy lather and leaves the scalp and hair feeling hydrated.\u003c\/span\u003e\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":52957206643018,"sku":"26538","price":15.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/26538_new.jpg?v=1759412079"},{"product_id":"olaplex-no-5p-blonde-enhancer-toning-conditioner-1000ml","title":"Olaplex No.5P Blonde Enhancer Toning Conditioner 1000ml","description":"\u003cp class=\"MsoNormal\"\u003eHighly concentrated purple conditioner to brighten, tone, and smooth hair.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eKey Benefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralizes brassiness for brighter hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHydrates, smooths, and adds shine\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens and detangles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eKey \u003c\/span\u003eIngredients:\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Replenishes moisture, nourishes, and detangles hair.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eViolet Toning Agents:\u003c\/strong\u003e Seal in brightness and balance tone to reduce brassiness and yellow tones.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":52957206872394,"sku":"34843","price":47.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/34843_new.jpg?v=1759412077"},{"product_id":"olaplex-no-5p-blonde-enhancer-toning-conditioner-250ml","title":"Olaplex No.5P Blonde Enhancer Toning Conditioner 250ml","description":"\u003cp class=\"MsoNormal\"\u003eHighly concentrated purple conditioner to brighten, tone, and smooth hair.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eKey Benefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralizes brassiness for brighter hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHydrates, smooths, and adds shine\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens and detangles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"color: black; mso-themecolor: text1;\"\u003eKey \u003c\/span\u003eIngredients:\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Replenishes moisture, nourishes, and detangles hair.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eViolet Toning Agents:\u003c\/strong\u003e Seal in brightness and balance tone to reduce brassiness and yellow tones.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":52957207200074,"sku":"34842","price":15.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/34842_new_1.jpg?v=1759412083"},{"product_id":"pureology-strength-cure-blonde-shampoo-conditioner-266ml","title":"Pureology Strength Cure Blonde Shampoo \u0026 Conditioner 266ml","description":"\u003cp\u003eThis Pureology Strength Cure bundle is perfect for toning brassy, damaged and lightened hair while gently cleansing and conditioning deeply.\u003c\/p\u003e\n\u003cp\u003eBundle includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Pureology Strength Cure Blonde Shampoo 266ml\u003c\/li\u003e\n\u003cli\u003e1 x Pureology Strength Cure Blonde Conditioner 266ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":52957321822538,"sku":"35962","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/35962.jpg?v=1759412663"},{"product_id":"pureology-strength-cure-blonde-shampoo-266ml","title":"Pureology Strength Cure Blonde Shampoo 266ml","description":"\u003cp\u003ePureology Strength Cure Blonde Shampoo helps to tone and fortify brassy, damaged and lightened hair with key ingredients Keravis, Astaxanthin, and Purple Orchid toning pigments and a signature aromatherapy blend of Pear, Rose, and Sandalwood.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch3\u003eToning formula helps brighten, fight brass and fortify for lightened hair that's stronger and healthier with more vibrant colour\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003e100% Vegan Formula\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eAromatherapy blend of Pear, Rose, and Sandalwood\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Please note this item is excluded from further discount\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRRP: £21.00\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShop the matching conditioner \u003ca href=\"https:\/\/www.salonsdirect.com\/pureology-strength-cure-blonde-conditioner-266ml\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ehere.\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":52957321920842,"sku":"22761","price":13.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/22761.jpg?v=1759412662"},{"product_id":"pureology-strength-cure-blonde-shampoo-1000ml","title":"Pureology Strength Cure Blonde Shampoo 1000ml","description":"\u003cp\u003ePureology Strength Cure Blonde Shampoo helps to tone and fortify brassy, damaged and lightened hair with key ingredients Keravis, Astaxanthin, and Purple Orchid toning pigments and a signature aromatherapy blend of Pear, Rose, and Sandalwood.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch3\u003eToning formula helps brighten, fight brass and fortify for lightened hair that's stronger and healthier with more vibrant colour\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003e100% Vegan Formula\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eAromatherapy blend of Pear, Rose, and Sandalwood\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003e1L\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Please note this item is excluded from further discount\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRRP: £49.00.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShop the matching conditioner \u003ca href=\"https:\/\/www.salonsdirect.com\/pureology-strength-cure-blonde-conditioner-1000ml\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ehere.\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":52957321953610,"sku":"22762","price":34.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/22762.jpg?v=1759412663"},{"product_id":"redken-blondage-high-bright-shampoo-conditioner-300ml","title":"Redken Blondage High Bright Shampoo \u0026 Conditioner 300ml","description":"\u003cp\u003eExperience brighter blonde results with this Redken Blondage High Bright Shampoo \u0026amp; Conditioner bundle.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Redken Blondage High Bright Shampoo 300ml\u003c\/li\u003e\n\u003cli\u003e1 x Redken Blondage High Bright Conditioner 300ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":52957326901578,"sku":"38431","price":28.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/38431.jpg?v=1759412692"},{"product_id":"redken-color-extend-blondage-shampoo-conditioner-1000ml","title":"Redken Color Extend Blondage Shampoo \u0026 Conditioner 1000ml","description":"\u003cp\u003eDiscover this Redken Color Extend Blondage Shampoo \u0026amp; Conditioner duo, perfect for achieving a brighter, stronger blonde.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Shampoo 1000ml\u003c\/li\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Conditioner 1000ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":52957327393098,"sku":"38433","price":64.6,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/38433.jpg?v=1759412691"},{"product_id":"redken-color-extend-blondage-shampoo-conditioner-300ml","title":"Redken Color Extend Blondage Shampoo \u0026 Conditioner 300ml","description":"\u003cp\u003eDiscover this Redken Color Extend Blondage Shampoo \u0026amp; Conditioner duo, perfect for achieving a brighter, stronger blonde.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Shampoo 300ml\u003c\/li\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Conditioner 300ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":52957327720778,"sku":"38434","price":28.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/38434.jpg?v=1759412692"},{"product_id":"redken-silver-strong-bundle","title":"Redken Silver Strong Bundle","description":"\u003cp\u003eThis Redken Silver Strong bundle has been designed to enhance, neutralise and transform grey or silver hair.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Redken Shades EQ Bonder Inside 60ml 04ABN Dark Roast\u003c\/li\u003e\n\u003cli\u003e1 x Redken Shades EQ Bonder Inside 60ml 07P Mother of Pearl\u003c\/li\u003e\n\u003cli\u003e1 x Redken Shades EQ Bonder Inside 60ml 07T Steel\u003c\/li\u003e\n\u003cli\u003e1 x Redken Shades EQ Bonder Inside 60ml 08T Silver\u003c\/li\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Conditioner 300ml\u003c\/li\u003e\n\u003cli\u003e1 x Redken Color Extend Blondage Shampoo 300ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":52957340139850,"sku":"38435","price":75.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/38435.jpg?v=1759412754"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-mask-500ml","title":"Schwarzkopf BLONDME Bond Repair Purple Mask 500ml","description":"\u003cp class=\"MsoNormal\"\u003eA treatment for blonde and lightened hair that neutralises and strengthens. Uncover cool blonde tones with BlondMe Bond Repair Purple Mask. A pigmented hair mask that helps to neutralise yellow tones whilst creating a nourished and silky feel.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps to prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly detangles the hair from lengths to ends\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHelps smooth and seal the surface of porous hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens the inner hair structure and reduces hair breakage by up to 80%\u003cspan style=\"mso-tab-count: 1;\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957383426378,"sku":"40950","price":21.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40950.jpg?v=1759413006"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-spray-conditioner-150ml","title":"Schwarzkopf BLONDME Bond Repair Purple Spray Conditioner 150ml","description":"\u003cp class=\"MsoNormal\"\u003eA spray conditioner for blonde and lightened hair that provides a silver shine. Let your blonde shine with BlondMe Bond Repair Purple Spray Conditioner - a neutralising leave-in conditioner that instantly detangles and removes brassiness.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003cspan style=\"mso-tab-count: 1;\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps to prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly detangles the hair from lengths to ends, improving combability\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eProvides blow-dry heat protection\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens the inner hair structure and reduces hair breakage by up to 90%\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957384278346,"sku":"40938","price":12.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40938.jpg?v=1759413007"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-mask-200ml","title":"Schwarzkopf BLONDME Bond Repair Purple Mask 200ml","description":"\u003cp class=\"MsoNormal\"\u003eA treatment for blonde and lightened hair that neutralises and strengthens. Uncover cool blonde tones with BlondMe Bond Repair Purple Mask. A pigmented hair mask that helps to neutralise yellow tones whilst creating a nourished and silky feel.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps to prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly detangles the hair from lengths to ends\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHelps smooth and seal the surface of porous hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens the inner hair structure and reduces hair breakage by up to 80%\u003cspan style=\"mso-tab-count: 1;\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957384311114,"sku":"40940","price":14.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40940.jpg?v=1759413008"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-shampoo-300ml","title":"Schwarzkopf BLONDME Bond Repair Purple Shampoo 300ml","description":"\u003cp class=\"MsoNormal\" style=\"tab-stops: 36.0pt 72.0pt 108.0pt 144.0pt 180.0pt 216.0pt 252.0pt 288.0pt 324.0pt 360.0pt;\"\u003eA pigmented shampoo for blonde \u0026amp; lightened hair that removes brassy undertones. Banish those yellow undertones with BlondMe Bond Repair Purple Shampoo! A pigmented shampoo that gently cleanses the hair and removes brassiness.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"tab-stops: 36.0pt 72.0pt 108.0pt 144.0pt 180.0pt 216.0pt 252.0pt 288.0pt 324.0pt 360.0pt;\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly provides a visibly brighter result\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLeaves hair feeling smooth for a luminous blonde\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens the inner hair structure and reduces hair breakage by up to 80%\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957384999242,"sku":"40934","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40934.jpg?v=1759413009"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-conditioner-250ml","title":"Schwarzkopf BLONDME Bond Repair Purple Conditioner 250ml","description":"\u003cp class=\"MsoNormal\"\u003eA conditioner for blonde and lightened hair that neutralises and detangles. Remove yellow and brassy undertones with BlondMe Bond Repair Purple Conditioner - a pigmented conditioner that instantly detangles and smooths blonde hair.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003cspan style=\"mso-tab-count: 1;\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps to prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHair is five times stronger after just one use*\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHelps to seal and smooth the surface of porous hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly detangles the hair from lengths to ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e*vs untreated hair\u003c\/p\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957385097546,"sku":"40943","price":13.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40943.jpg?v=1759413008"},{"product_id":"schwarzkopf-blondme-bond-repair-purple-shampoo-1000ml","title":"Schwarzkopf BLONDME Bond Repair Purple Shampoo 1000ml","description":"\u003cp class=\"MsoNormal\" style=\"tab-stops: 36.0pt 72.0pt 108.0pt 144.0pt 180.0pt 216.0pt 252.0pt 288.0pt 324.0pt 360.0pt;\"\u003eA pigmented shampoo for blonde \u0026amp; lightened hair that removes brassy undertones. Banish those yellow undertones with BlondMe Bond Repair Purple Shampoo! A pigmented shampoo that gently cleanses the hair and removes brassiness.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"tab-stops: 36.0pt 72.0pt 108.0pt 144.0pt 180.0pt 216.0pt 252.0pt 288.0pt 324.0pt 360.0pt;\"\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eNeutralises yellow undertones\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eInstantly provides a visibly brighter result\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eRefreshes dull hair and helps prevent brassiness\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLeaves hair feeling smooth for a luminous blonde\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eStrengthens the inner hair structure and reduces hair breakage by up to 80%\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957385130314,"sku":"40939","price":20.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/40939.jpg?v=1759413008"},{"product_id":"schwarzkopf-goodbye-yellow-shampoo-1000ml","title":"Schwarzkopf Goodbye Yellow Shampoo 1000ml","description":"\u003cp\u003e\u003cspan\u003eHighly pigmented neutralising wash. that provides a gentle sulphate free cleansing. Quickly neutralises stubborn yellow undertones on lightened hair at the backwash for cool blonde results. This wash provides a gentle cleansing action and instant tonal deposits to neutralise underlying warm tones. \u003c\/span\u003e\u003c\/p\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957401088330,"sku":"97389","price":17.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/97389.jpg?v=1759413042"},{"product_id":"schwarzkopf-goodbye-yellow-shampoo-300ml","title":"Schwarzkopf Goodbye Yellow Shampoo 300ml","description":"\u003cp\u003e\u003cspan\u003eSchwarzkopf Goodbye Yellow Shampoo provides a highly pigmented neutralising wash, that provides gentle sulphate free cleansing. It quickly neutralises stubborn yellow undertones on lightened hair at the backwash for cool blonde results. This shampoo provides a gentle cleansing action and instant tonal deposits to neutralise underlying warm tones. \u003c\/span\u003e\u003c\/p\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":52957401186634,"sku":"97388","price":10.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/97388.jpg?v=1759413042"},{"product_id":"serie-expert-blondifier-gloss-shampoo-1500ml-masque-500ml-by-l-oreal-professionnel","title":"Serie Expert Blondifier Gloss Shampoo 1500ml \u0026 Masque 500ml by L’Oréal Professionnel","description":"\u003cp\u003eCare for your blonde locks with this Blondifier bundle by L’Oréal Professionnel. This duo is ideal for maintaining your blonde hair as they work together to protect and tone.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Serie Expert Blondifier Shampoo by L’Oréal Professionnel 1500ml\u003c\/li\u003e\n\u003cli\u003e1 x Serie Expert Blondifier Masque by L’Oréal Professionnel 500ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e            \u003cp\u003e\u003ca data-mage-init=\"{\" salons_productdescription data-read-more=\"data-read-more\" href=\"#desk-details-wrapper\"\u003eRead more\u003c\/a\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957432643914,"sku":"36243","price":49.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/36243.jpg?v=1759413155"},{"product_id":"serie-expert-silver-shampoo-300ml-by-l-oreal-professionnel","title":"Serie Expert Silver Shampoo 300ml by L’Oréal Professionnel","description":"\u003cp\u003eA neutralising system, enriched with magnesium and anti-yellowing agents. Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch3\u003eFor neutralized \u0026amp; brightened grey hair\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eHelps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eShop the matching conditioner \u003ca href=\"https:\/\/www.salonsdirect.com\/serie-expert-silver-conditioner-200ml-by-l-oreal-professionnel\"\u003ehere.\u003c\/a\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957436412234,"sku":"25251","price":11.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/25251.jpg?v=1759413164"},{"product_id":"serie-expert-silver-conditioner-200ml-by-l-oreal-professionnel","title":"Serie Expert Silver Conditioner 200ml by L’Oréal Professionnel","description":"\u003cp\u003eFormulated with violet and blue pigments, it enhances white \u0026amp; grey hair and helps contrast yellow undertones.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch3\u003eFor neutralized \u0026amp; brightened grey hair\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eProfessional neutralizing and brightening conditioner for grey and white hair. Enriched with Violet Dyes and Magnesium*. A combination of an anti-yellowing and cosmetic agents to neutralize yellow tones and to provide softness and a glossy effect right down to the ends\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eShop the matching shampoo \u003ca href=\"https:\/\/www.salonsdirect.com\/serie-expert-silver-shampoo-300ml-by-l-oreal-professionnel\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ehere.\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957436576074,"sku":"25252","price":12.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/25252.jpg?v=1759413167"},{"product_id":"serie-expert-silver-shampoo-300ml-conditioner-200ml-by-l-oreal-professionnel","title":"Serie Expert Silver Shampoo 300ml \u0026 Conditioner 200ml by L’Oréal Professionnel","description":"\u003cp\u003eThis Serie Expert Silver bundle by L’Oréal Professionnel is perfect for natural grey, white or light blonde hair. The combination of products will work to neutralize and tone the hair, counteracting unwanted brassy tones.\u003c\/p\u003e\n\u003cp\u003eIncludes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Serie Expert Silver Shampoo by L’Oréal Professionnel 300ml\u003c\/li\u003e\n\u003cli\u003e1 x Serie Expert Silver Conditioner by L’Oréal Professionnel 200ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e            \u003cp\u003e\u003ca data-mage-init=\"{\" salons_productdescription data-read-more=\"data-read-more\" href=\"#desk-details-wrapper\"\u003eRead more\u003c\/a\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957436641610,"sku":"35577","price":22.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/35577.jpg?v=1759413167"},{"product_id":"serie-expert-silver-shampoo-1500ml-by-l-oreal-professionnel","title":"Serie Expert Silver Shampoo 1500ml by L’Oréal Professionnel","description":"\u003cp\u003eA neutralising system, enriched with magnesium and anti-yellowing agents. Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eFor neutralized \u0026amp; brightened grey hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*Pump not included, you can purchase this \u003ca href=\"https:\/\/www.salonsdirect.com\/serie-expert-1500ml-backwash-pump-by-l-oreal-professionnel\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ehere\u003c\/span\u003e\u003c\/a\u003e \u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eShop the matching conditioner \u003ca href=\"https:\/\/www.salonsdirect.com\/serie-expert-silver-conditioner-200ml-by-l-oreal-professionnel\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ehere.\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957436707146,"sku":"25253","price":25.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/25253.jpg?v=1759413167"},{"product_id":"serie-expert-vitamino-color-spectrum-orange-tones-neutralising-shampoo-a300ml","title":"Serie Expert Vitamino Color Spectrum Orange Tones Neutralising Shampoo 300ml by L’Oréal Professionn","description":"\u003cp class=\"MsoNormal\"\u003eNeutralize undesired orange undertones for light brown hair. System to lock in your day 1 colour vibrancy up to 100 days\u003csup\u003e1\u003c\/sup\u003e.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe result on all 5 colour dimensions\u003csup\u003e2\u003c\/sup\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eShine: Ultra high glass shine\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSaturation: Rich, vibrant colour\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eContrast: Optimal depth between multiple shades\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTone: Neutralize unwanted reflects\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eBrightness: Level of lightness or darkness are well preserved\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957437100362,"sku":"41054","price":16.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/41054.jpg?v=1759413170"},{"product_id":"serie-expert-vitamino-color-spectrum-yellow-tones-neutralising-shampoo-300ml-by-l-oreal-professionne","title":"Serie Expert Vitamino Color Spectrum Yellow Tones Neutralising Shampoo 300ml by L’Oréal Professionne","description":"\u003cp class=\"MsoNormal\"\u003eNeutralize undesired yellow undertones for blonde hair. System to lock in your day 1 colour vibrancy up to 100 days\u003csup\u003e1\u003c\/sup\u003e.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe result on all 5 colour dimensions\u003csup\u003e2\u003c\/sup\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eShine: Ultra high glass shine\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSaturation: Rich, vibrant colour\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eContrast: Optimal depth between multiple shades\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTone: Neutralize unwanted reflects\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eBrightness: Level of lightness or darkness are well preserved\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52957437395274,"sku":"41053","price":16.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/41053.jpg?v=1759413172"},{"product_id":"tigi-bed-head-serial-blonde-shampoo-conditioner-400ml","title":"TIGI Bed Head Serial Blonde Shampoo \u0026 Conditioner 400ml","description":"\u003cp\u003eDiscover the TIGI Bed Head Serial Blonde bundle, these products will help care, revive and enhance colour vibrancy for blonde hair.\u003c\/p\u003e\n\u003cp\u003eKit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x TIGI Bed Head Serial Blonde Shampoo 400ml\u003c\/li\u003e\n\u003cli\u003e1 x TIGI Bed Head Serial Blonde Conditioner 400ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TIGI","offers":[{"title":"Default Title","offer_id":52957542809930,"sku":"36026","price":13.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/36026.jpg?v=1759413721"},{"product_id":"yellow-professional-silver-shampoo-conditioner-500ml","title":"Yellow Professional Silver Shampoo \u0026 Conditioner 500ml","description":"\u003cp\u003eThese anti-yellow products by Yellow Professional have been developed for cool blonds and grey hair, working together to restore the desired colour to the hair.\u003c\/p\u003e\n\u003cp\u003eKit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Yellow Professional Silver Shampoo 500ml\u003c\/li\u003e\n\u003cli\u003e1 x Yellow Professional Silver Conditioner 500ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*This item is excluded from discount.\u003c\/em\u003e\u003c\/p\u003e","brand":"Yellow Professional","offers":[{"title":"Default Title","offer_id":52957636919626,"sku":"36312","price":18.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/files\/36312.jpg?v=1759414142"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/6567\/6106\/collections\/24969.jpg?v=1767952881","url":"https:\/\/www.salonsdirect.com\/collections\/hair-care-styling-shampoo-conditioner-and-masks-toners.oembed","provider":"Salons Direct","version":"1.0","type":"link"}