This ultra-concentrated purple shampoo reduces breakage and hydrates as it cleanses and tones from roots to ends. Use No.4P to neutralize brassy hair and yellow tones for brighter, softer, stronger blond hair, grey hair, or highlighted hair. Effective on natural and colour-treated hair.

Clinical Results:

  • Clinically Proven
  • 3X brighter hair*
  • 91% agree hair was less brassy**
  • 52% less breakage€‹ after one use***

*Compared to top purple shampoos.

**Based on an independent consumer perception study of 60 women with bleached/color-treated blonde hair.

***After 1 use when used as a system, clinically tested.

How to use:

  1. Distribute evenly between palms first.
  2. Apply to wet hair. Lather fully.
  3. Leave on for 1-3 minutes. Rinse well.
  4. For more intense toning, leave on hair up to 5 minutes. Follow with No.5P Blonde Enhancerā„¢ Toning Conditioner for maximum toning results.
  5. Use weekly or as-needed.

  • Size 250ml

Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml

Product code: 26538

Regular price £15.50 ex. VAT (£18.60 inc. VAT)
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Description

A hydrating purple shampoo to brighten, tone, and strengthen hair.

Key Benefits:

  • Neutralizes brassiness for brighter hair
  • Strengthens hair and repairs damage
  • Hydrates and softens hair

Key Ingredients:

Violet Toning Agents: Seal in brightness and balance tone to reduce brassiness and yellow tones.

Gentle Blend of Coconut Oil-Derived Surfactants: Provides easy lather and leaves the scalp and hair feeling hydrated.

Sorry! Only 89 in stock