This paraben-free hair styling clay pomade is made with natural, ethically-sourced ingredients. Separates, defines and moulds hair. Strong and reworkable. Pliable all-day hold. Adds instant texture for an effortlessly sharp look. Ideal choice for smart, undone styles.

Features include:

• Works with any hair type
• Matte finish
• Firm hold - low shine
• Vegan
• Not tested on animals

How to style

• Apply a small amount of Pomade to the palm of your hand
• Rub Clay Pomade between palms so it becomes pliable
• Apply evenly throughout damp or dry hair with fingertips
• Apply product to wet hair for a wet-look finish, or to dry hair for a natural look with less definition
• Use more product for increased hold and style
• For finer details, use a comb or the tips of your fingers to get the desired look
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