Page 3 - Salon Marketing

If you run your own successful hair or beauty business, you probably know all about how to boost your income with retail products in your salon. But, there is another way you can help generate some extra revenue - selling your retail products online...

How much thought do you put into what magazines you lay out in your salon reception? If you choose yours from the local supermarket or newsagents, you may have picked up a couple of celebrity gossip magazines for your clients to flip through while they...

Have you been thinking that this year is the year you are going to ramp up your salon social media strategy? Well you are in luck! This week, we have a guest post from Hannah Adkins, a professional Social Media Consultant who has shared with us some...

As a salon owner, we know you are incredibly busy ensuring that your hair or beauty business thrives. Whether your time is spent out on the floor dealing with clients, spent in the back office with your nose in accounts, or practising your craft -...

Here at Salons Direct, we love bringing you the best ways to help you market your salon towards success. This week, we are looking at how holding a client event in your salon can help boost your business - from keeping customers loyal to getting new faces...

Not every salon business is located in a busy and bustling city centre. There are many salons located up and down the UK which are open for business in smaller towns both rural and coastal, as well as in remote villages. And what these salons all have...

We recently discussed veganism and its growing popularity and demand within the salon industry. In our article: 'Is your salon vegan-friendly?' we introduced you to some of the fantastic vegan salon supplies available here at Salons Direct including...

There comes a time when every salon owner dreams of bigger and better things. If business is flying and you’re inundated with loyal customers to bursting point, then it might be time to set up shop in other locations.  That’s not to say it’s easy. Growing...

In a highly competitive industry built upon word of mouth recommendation, getting your salon brand out there is really important if you want to stay relevant and at the forefront of your client’s mind. Salon industry awards are the perfect way to amplify...

Have you ever wanted to create bespoke treatment packages for your salon clients to enjoy but are not quite sure where to start? Perhaps you already offer treatment packages but want to refine them to ensure they are financially viable? It may be that...