OPI

Nails

OPI's New and Improved GelColor with Intelli-Gel™ System - Now Vegan*& HEMA-Free**

By Hollie Bradbury

The team at OPI has spent the last few years perfecting an improved gel polish formula with more pigment and smart ingredients that deliver serious results.

Here, we'll look at what's changed and what's new!

Everything you need to know

September 03, 2024 143

Nails Brands

Introducing the OPI Diamond Gel: 3-in-1 hard gel system

By Hollie Bradbury

Say hello to Diamond Gel by OPI, which is now available to buy at Salons Direct! The latest 3-in-1 hard gel system offers the versatility to build, overlay, and sculpt with a weightless feel and dazzling shine.

What is OPI Diamond Gel? ?

Diamond Gel

February 29, 2024 140

Nails

A Nail Techs Guide To Using OPI’s 3-Step System In The Salon

By Hollie Bradbury

Here we’ll be diving deep into the world of OPI, one of the most beloved and trusted brands in the

June 26, 2023 401

Nails

Damaged Nails? Introducing The First Ever Bond-Building Nail Serum from OPI

By Hollie Bradbury

Damaged nails can be a frustrating and sometimes painful issue for your clients. But fear not! The First Ever Bond-Building Nail Serum from OPI has landed! This groundbreaking serum is specifically designed to target and repair different types of nail

June 01, 2023 59

Nails

Introducing OPI's SS22 Xbox Collection

By Hollie Bradbury

It's time to Play. The. Palette and step into Spring with OPI. Introducing OPI x XBOX, a collection of vibrant hues you can play right at your fingertips. Choose from 12 new shades in OPI's signature finishes,

April 21, 2022 5