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Search Engine Optimization (SEO) can seem quite overwhelming when you first encounter it. But for salons, it’s now more important than ever to have a good online presence. Once you start delving into the world of online marketing, we wouldn’t…
Read moreIn recent years, freehand nail art has become something of a social media sensation. Instagram particularly is flooded with stunning designs bursting with creativity. One of the most creative practitioners of this art is Jaz Moger. Salons Direct sat down…
Read moreThe people of Musselburgh in East Lothian are lucky. Why? Because they have one of the region’s leading salons on their doorstep; Beauty to Perfection. Established by Zoe McKenna in 2014, the salon has become a ‘must-visit’ for people wanting…
Read moreIt’s not often that you find a salon that successfully pulls off a maximalist design aesthetic, but Wild Salon of Dundee, not only pulls off this aesthetic, but absolutely smashes it! In our latest Salon Design of the Month feature,…
Read moreCompetition within the barbering industry is as fierce as ever… Whether you’ve just opened or have been in the game for years, it’s a great time to start thinking about what you can do to make your barbershop stand out…
Read moreWhether you’ve had your salon a long time, or you’re a new business owner – the question of whether or not you should trademark your salon’s name may have crossed your mind. If you’re still on the fence about whether…
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