There are very few brands that have taken the hair world by storm as OLAPLEX has. Since its launch in 2014, OLAPLEX and its unique bond multiplying technology has become one of the most sought-after hair treatments, allowing stylists to easily create smooth and healthy hair looks for all clients. OLAPLEX is now stocked at Salons Direct so that you can add your salon to the millions across the world, enhancing their cut and colour services with this revolutionary hair care product. 

Read on to find out everything you need to know about the OLAPLEX range…

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What is OLAPLEX?

OLAPLEX is a multi-step hair treatment system that can repair damaged hair and push the boundaries of chemical hair treatments. It was developed specifically for use in salons by professionals and features patented ingredients; therefore, you won’t find the same results anywhere else. OLAPLEX also produces aftercare products for clients to maintain their results at home. OLAPLEX is very versatile, and it can be used within chemical hair processing and colour services or as a stand-alone treatment to strengthen or restore damaged hair.

What does the full OLAPLEX range include?

  • OLAPLEX No.0 – Bond-Building Hair Treatment, works to strengthen and prime hair for full replenishment.
  • OLAPLEX No. 1 – Bond Multiplier, can be mixed with lightener, colour, and chemical services (available in kits only).
  • OLAPLEX No. 2 – Bond Perfector, apply after shampooing lightener or rinsing colour from hair.
  • OLAPLEX No.3 – Hair Perfector, this is a take-home part of the system for clients to maintain the strengthening and repairing of their hair at home.
  • OLAPLEX No. 4 – Bond Maintenance Shampoo, can be used in salons and at home to maintain results.
  • OLAPLEX No.5 – Bond Maintenance Conditioner, can be used in salons and at home to maintain results.
  • OLAPLEX No.6 – Bond Smoother, a leave-in smoothing cream to eliminate frizz for continued bond repair at home.
  • OLAPLEX No.7 – Bonding Oil, offers heat protection up to 230°C while adding shine softness, and strength to hair.
  • OLAPLEX No.8 – Bond Intense Reparative mask that adds volume, shine, and radiance to any hair type and/or texture.
  • OLPALEX NO.9  – Bond Protector Nourishing Hair Serum.
  • OLAPLEX 4-IN-1 Moisture Mask – Intense reparative moisture mask, which deeply conditions and moisturises damaged hair – along with adding a smooth surface, with an envious shine and radiance.
  • OLAPLEX No.4P Blonde Enhancer Toning Shampoo, which repairs, hydrates, and brightens all light and grey hair.

Which are the best OLAPLEX products?

If you’re curious about which of the OLAPLEX range will be most suitable for your salon business, we have taken a deep dive into each of the OLAPLEX products available to buy from Salons Direct including their key benefits and uses.

What is OLAPLEX No.0? 

OLAPLEX No.0 is an intensive bond-building hair treatment, designed for professional use. OLAPLEX No.0 works to prime the hair for the No.3 OLAPLEX Perfector. Your clients will be left with fully replenished hair.

Key benefits include:

  • Lightweight formula. 
  • Highly concentrated with innovative OLAPLEX technology for optimum results.
  • Non-greasy and non-oily formula. 
  • Promotes stronger and healthier hair. 
  • Effectively builds bonds in the hair. 
  • Nourishes hair. 
  • Protects the overall structure of the hair. 
  • Repairs hair from all damage. 

For the best results, use the OLAPLEX No.0 as the first step in a two-part system with No.3 Hair Perfector. This will work to strengthen and repair all types of damaged hair, and it’s suitable for all hair types.Olaplex No.0 Intensive Bond Building Hair Treatment 155ml

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What is OLAPLEX No. 1?

OLAPLEX No.1 is a highly powerful bond multiplier, which can be mixed with other treatments such as lightener, colour jobs, or even technical services. OLAPLEX No.1 is a highly concentrated formula, designed as a first step to repairing your client’s damaged and brittle hair. The formula successfully rebuilds broken bonds and prevents further damage, whilst also repairing current breakage. 

As mentioned above, OLAPLEX No.1 works best when added into potentially damaging treatments such as bleaching or colour jobs. This is because it’ll preserve the condition whilst also promoting moisture retention – leaving your clients with a shiner, healthier, and stronger head of hair than before they sat in your chair.


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 The OLAPLEX Salon Intro Kit offers a brilliant value way to start using these products in your salon, including OLAPLEX No.1, 2, and 3.

What is OLAPLEX No. 2?

Next up, we have OLAPLEX No.2. This fantastic bond perfector works to effectively rebuild and restore any remaining broken bonds. All you have to do is apply the product throughout your client’s hair after shampooing, and they’ll be pleasantly surprised by how much stronger, shinier, and healthier their hair is. Even after one use!

Essentially, the OLAPLEX No.2 provides a safety blanket to the professional, ensuring nourishment to any strand of hair that could have been missed by the OLAPLEX No.1. Just like all the other OLAPLEX products, the OLAPLEX No.2 is also free from any silicone, sulphates, phthalates, DEA, and also aldehydes. 

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What is OLAPLEX No.3? 

OLAPLEX No.3 is the perfect product to retail to your clients or for when you need to travel for work. The formula works as a hair perfector. The take-home treatment is specially designed for helping your client maintain what you create in the salon. 

The OLAPLEX No.3 is a hair mask treatment that your clients can use once or twice a week.

Key benefits include:

  • Promotes healthy hair. 
  • Improves both the appearance and feel of hair. 
  • Visibly strengthens hair. 
  • Protects the hair structure.
  • Successfully restores a healthy texture to the hair. 
  • Suitable for all hair types. 
  • Repairs broken and damaged hair. 

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What is OLAPLEX No. 4?

OLAPLEX No.4 protects hair whilst also repairing any damage. This includes breakage, split ends, broken bonds, and it’s also highly effective for frizz control. This shampoo by OLAPLEX will leave your client’s hair smooth to the touch and healthier than ever, whilst also restoring a radiant shine. It’s also specially designed to pair with the No.5 conditioner, but we’ll get to that next. The OLAPLEX No.4 Bond Maintenance Shampoo is also paraben-free, sulfate-free, and phthalate-free. 




What is OLAPLEX No.5?

Next up, we have the OLAPLEX No.5 Bond Maintenance Conditioner, which is specially designed to complement the Olaplex No.4 Bond Maintenance Shampoo. The formula is ultra-lightweight and silky, and it’ll work to make your client’s hair more manageable. The OLAPLEX No.5 effortlessly detangles hair, leaving a smooth and glossy overall finish every time. This conditioner is suitable for all hair types, and it’s a great option for clients who have damage caused by repeat chemical treatments or colour jobs.

Key benefits include: 

  • Instant shine restoration.
  • Silky texture for an easy application process. 
  • Bond-repairing formula. 
  • Strengthens all hair types. 
  • Highly moisturising and hydrating formula. 
  • Suitable for all hair types. 
  • Helps to repair and prevent any hair damage. 

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What is OLAPLEX No.6?

Another fantastic retail opportunity for your salon or for when you need to be on the go – The OLAPLEX No.6 Bond Smoother. The OLAPLEX No.6 is a leave-in bond smoother, which works as a reparative styling cream. It will successfully eliminate unwanted frizz from your client’s blow-dry hair, and there’s no need to rinse. The formula is designed to also hydrate the hair whilst also providing protection. 

Key benefits include:

  • Eliminates frizz. 
  • You can leave it in the hair. 
  • Protects the hair from styling damage. 
  • Suitable for all hair types. 
  • Hydrates the hair. 
  • Concentrated formula – a little goes a long way. 
  • Speeds up blow-dry time. 
  • It Will last up to 72 hours. 
  • Repairs broken bonds. 

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What is OLAPLEX No.7?

The OLAPLEX No.7 Bonding Oil will provide your client’s hair with heat protection (up to 230°C) whilst also adding a beautiful shine that’s supple to the touch. This bonding oil also works to fundamentally strengthen hair from the first use.

Key benefits include:

  • Highly concentrated formula. 
  • Adds softness and shine to hair. 
  • Strengthens hair after the first use. 
  • Dramatically improves colour vibrancy. 
  • Minimises frizz.
  • Restores a healthy appearance to hair. 
  • Improves manageability. 
  • Suitable for all hair types and textures. 
  • Adds volume and body to hair. 
  • Provides heat protection up to 230°C. 

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What is OLAPLEX No.8?

The newest addition to the OLAPLEX range, OLAPLEX No.8 is an intense moisture mask, rich in patented OLAPLEX bond building technology. 

OLAPLEX No.8 now in stock at Salons Direct

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OLAPLEX No.8 will add a voluminous body to your client’s hair – whilst also adding shine and radiance. OLAPLEX No.8 is the perfect moisture mask to use when you’re dealing with damaged hair. 

Key features include:

  • Airless pump – easily dispenses exactly how much you need per client. 
  • Works quickly – will add moisture, smooth hair, and add shine in just 10 minutes. 
  • Highly concentrated formula – a little goes a long way. 
  • Sulfate, phthalates, and paraben-free.
  • Suitable for all hair types and textures. 

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What is OLPLAEX NO.9?

Olaplex No.9 Bond Protector Nourishing Hair Serum is powered by Olaplex patented bond-building technology to enhance any hair routine. The serum offers immediately visible benefits and protects the hair from pollution, and heat and prevents breakage.

Key Benefits:

  • Anti-static & frizz control.
  • Detangling & faster blow-dry.
  • Rich in antioxidants.


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What is the OLAPLEX 4-IN-1 Moisture Mask?

Last, but certainly not least, we have the newest member of the OLAPLEX family.  Fresh to the professional market – the OLAPLEX 4-In-1 Moisture Mask!

The OLAPLEX 4-in-1 Moisture mask is an unbeatable professional reparative hair mask, which is specially designed to restore that much-needed healthy moisture back into damaged, brittle, and dull hair. This is the holy grail of professional hair care. The OLAPLEX 4-in-1 Moisture Mask is fully equipped to tackle even the driest and most damaged hair – oh, and did we mention that it’s oozing with OLAPLEX patented technology?

There’s quite literally nothing this OLAPLEX reparative mask can’t fix, and it works like magic. With the OLAPLEX 4-in-1 Moisture Mask, you only need to leave it on your client’s hair for 10 minutes to see the full effects – and a little goes a long way. The professional product offers over 140 uses, and you only need to use 1-3 pumps per client!

Key benefits 

  • A powerful reparative mask, highly concentrated with OLAPLEX patented technology. 
  • Amazing results after just one use. 
  • Proven to successfully strengthen even the most fragile of hair bonds, achieving the healthiest hair possible for your clients. 
  • Can be used on its own or in conjunction with all other OLAPLEX products.
  • Adds an intensive and long-lasting shine to the hair. 
  • Adds an unbeatable body back into damaged hair. 
  • Adds intense moisture to even the most damaged hair. 
  • Successfully smoothes out hair, leaving a super supple finish. 
  • Can be used to complement both chemical and non-chemical, in-house salon treatments. 
  • Suitable for all hair types and textures.
  • Suitable to be used as a stand-alone treatment, as a deep conditioning and moisturising reparative mask treatment. 

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What is the OLAPLEX No.4P Blonde Enhancer Toning Shampoo?

The OLAPLEX No.4P Blonde Enhancer Toning Shampoo works to thoroughly strengthen, soften, and neutralise all unwanted yellow tones – resulting in perfect shades of blondes being created. This is also the perfect professional purple shampoo to use on grey hair. With every use, professionals can expect to see up to 3 times brighter results (compared to other industry-leading purple shampoo brands), along with visibly more hydrated, shinier, and radiant hair – with an overall healthier appearance. 

Key benefits of the new OLAPLEX No.4P Blonde Enhancer Toning Shampoo include:

  • Highly concentrated formula that neutralises any unwanted yellow tones. 
  • Ultra pigmented formula. 
  • Successfully strengthens and softens hair with every use. 
  • Thoroughly hydrates and cleanses replenished hair.
  • Infused with OLAPLEX’s patented formula – Bond Building technology. 
  • Completely customisable toning.
  • Results in only 1 to 5 minutes. 
  • Successfully repairs broken bonds and restores hair to a healthier state. 
  • Suitable for all hair types. 
  • Suitable for all hair textures. 
  • Gentle formula – safe for every shampoo. 
  • Suitable for all blondes – natural or coloured hair. 
  • Suitable for grey hair. 
  • Paraben, phosphate, and sulphate free. 
  • Vegan-friendly and cruelty-free. 

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How does OLAPLEX work?

OLAPLEX works at a molecular level, addressing the damage occurring to hair that is hidden deep within the cuticle. It all has to do with something called ‘disulfide bonds’; these are the tiny molecules of ‘glue’ that keep our hair fibres together in their intended, healthy shape.

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Unfortunately for our hair, our disulfide bonds are all too easily broken with the use of heated hair tools, brushing, UV light, air pollution, and chemical treatments such as colouring, lightening, perming and relaxing.

OLAPLEX Before & After hair cuticle

When the bonds are broken, they can react with oxygen molecules, producing Cysteic Acid which eats the protein out of the hair. This means dry, rough, and dull hair that is difficult to style and is too weak to take further chemical treatments.

OLAPLEX is revolutionary as it can stop this process. OLAPLEX will pair with broken disulfide bonds before oxygen molecules get a chance to react with them, preventing the damage and loss of protein that would have happened had it been left untreated.

This probably sounds very scientific, but the results are easy to understand. OLAPLEX works by repairing and preventing damage, restoring hair to its former glory, and giving it the strength it needs for future chemical or colour treatments.

OLAPLEX before and after…


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Who can use OLAPLEX?

OLAPLEX No.1 and No.2 were designed to be for professional use only, as this is when the best results are achieved. One of the key features of OLAPLEX is just how versatile it is, meaning every client with almost any hair type can benefit from it, such as:

  • Virgin Hair – It’s not just chemicals that can damage hair – heat, styling and the environment can all affect even uncoloured hair. OLAPLEX can help strengthen virgin hair and prevent future damage.
  • Coloured Hair – OLAPLEX can be mixed into hair colour and lightener to reduce damage occurring. Coloured hair can also be treated with OLAPLEX to address previous damage to prepare it for further treatments.
  • Curly & Naturally Textured Hair – Natural curls can regain their shape and hydration with the use of OLAPLEX for improved condition and resilience.
  • Chemically Textured Hair – Use before, during, and after chemical treatments such as perming and relaxing to maintain hair condition.
  • Hair Extensions – OLAPLEX can be used on 100% human hair extensions, though some extensions do have a Keratin coating which can act as a barrier to OLAPLEX.

OLAPLEX is also free from sulfate, paraben, and phthalate, plus is 100% vegan and no products are tested on animals.

How to use OLAPLEX in your salon

There are so many ways that OLAPLEX can be used to enhance the services you offer in your salon. No matter who your client base is, there is sure to be an OLAPLEX treatment to suit them. Here are just a few of the most popular usages…

1. OLAPLEX as a stand-alone treatment

This treatment offers an easy introduction to the OLAPLEX range. It is suitable for almost any client and produces exceptional results, leaving hair in visibly improved condition. The treatment can be continued at home by offering clients OLAPLEX No.3 Hair Perfector as a take-home add-on.

OLAPLEX before and after…

OLAPLEX before and after hair

For this treatment, dry hair is saturated with OLAPLEX No.1 and left to process for 5 minutes. OLAPLEX No.2 is then applied and left for a further 10 minutes. Both products are then shampooed out of the hair and styling continues as normal. OLAPLEX No.4 Shampoo and OLAPLEX No.5 Conditioner are also recommended for best results.

2. OLAPLEX in Lightener & Bleach

OLAPLEX can be added to all types of hair lighteners and bleach, including powder, clay, cream, and oil-based formulas. The amount of OLAPLEX used varies depending on the amount of lightener used but does not require an increase in the volume of developer.


Adding OLAPLEX to the hair lightener helps prevent damage to the hair during processing. OLAPLEX No.1 is mixed into your developer and lightener before the treatment is carried out as usual. Following shampooing and rinsing, OLAPLEX No.2 is applied and left for 10 minutes before a second rinse and shampoo. OLAPLEX No.1 can also be added into hair toner if this step is needed.

3. OLAPLEX in permanent, demi, and semi-Permanent Hair Colour

OLAPLEX can be added to any colour service, regardless of the brand or formula used. This offers the very best in hair colouring results, leaving hair in excellent condition with a smooth finish and beautiful vibrancy. OLAPLEX also reduces the porosity of the hair, which extends colour longevity.

Hair by Olesyanaumchik

Similar to using with bleach, OLAPLEX No.1 is added to your colour and developer mixture – the amount varies depending on the amount of colour used. After processing, as usual, hair is rinsed and followed by OLAPLEX No.2. After 10 minutes, hair can be shampooed, conditioned, and styled as desired.


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OLAPLEX can also be used with direct dyes which do not include a developer. Simply mix the correct amount of OLAPLEX No.1 into your colour. Colours can also be pastelised by also adding OLAPLEX No.2 into direct dyes, while also offering the additional benefit of improving hair porosity.

4. OLAPLEX No.2 Mini-Treatments

Looking for some quick and easy ways to introduce OLAPLEX to your salon services?

Take a look at some of these alternative mini-treatments…

OLAPLX No.2 Mini Treatments

For even better results, use OLAPLEX No.6 Bond Smoother or OLAPLEX No.7 Bonding Oil before styling to further smooth, soften and strengthen the hair.

Are OLAPLEX products available in sets?

OLAPLEX treatments are specially designed to complement one another. At Salons Direct, we stock a range of OLAPLEX kits including the OLAPLEX Salon Intro Kit. This simple 3-step process is ideal for preventing hair breakage and damage whilst lifting colour.

Kit includes: 

  • 1 x Olaplex No.1 Bond Multiplier 525ml
  • 2 x Olaplex No.2 Bond Perfector 525ml
  • 1 x Measuring Funnel
  • 1 x Instructions

Another OLAPLEX kit that comes highly recommended is the Olaplex Traveling Stylist Kit – Ideal for mobile stylists or stylists that travel between salons.

Kit includes: 

  • 1 x Olaplex No.1 Bond Multiplier 100ml
  • 2 x Olaplex No.2 Bond Perfector 100ml
  • 1 x Measuring Funnel
  • 1 x Instructions 

Are OLAPLEX products available in salon sizing?

OLAPLEX products are available in salon sizes, with products going up to 2L and a professional pump included – so you’re guaranteed to be able to make the most out of OLAPLEX in your salon. These sizes are exclusively available to professionals. 

Discover the larger backwash products in the range.

Are OLAPLEX products vegan-friendly? 

Yes! all products from OLAPLEX are not only vegan, but they’re also cruelty-free. They’ve never tested any of their ingredients or formulas on animals. OLAPLEX products are also unavailable in countries where testing on animals is the law.

We hope that you’ve enjoyed finding out everything you need to know about OLAPLEX. You can now buy Olaplex at Salons Direct, stocked here exclusively for professional use. All you have to do is log in to view our prices and order with our next-day delivery.

Which are the best OLAPLEX products to retail to your clients?

OLAPLEX provides an excellent in-salon retail opportunity for those client’s looking to maintain their salon treated hair at home. Below are our recommendations on the best OLAPLEX products for your clients to use in between appointments.

Shop the entire OLAPLEX range at Salons Direct

Read more hair care advice on the Salons Direct blog

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