OLAPLEX is dominating the hair industry at the minute, and it comes as no surprise that they are here, yet again, with a brand new, revolutionary product designed to transform the way you treat your client’s hair. Introducing to you – OLAPLEX’s Broad Spectrum Chelating Treatment a professional-only, high potency purifying treatment that deep cleans right down to the cortex without stripping the hair of moisture and essential proteins.

Keep reading to discover why you need to get your hands on this powerful product now!

What Is OLAPLEX Broad Spectrum Chelating Treatment?

Lifestyle image of new OLAPLEX product

OLAPLEX Broad Spectrum Chelating Treatment removes cortex-level deposits of product buildup, oil, hard water minerals, chlorine, heavy metals, pollutants, medications, and discolouring deposits, like copper and calcium, to create a clean slate for better results from any chemical service.

Its arrival to the market is much anticipated from professional hairdressers, allowing them to create the cleanest base layer possible before beginning any chemical services.

What Sets OLAPLEX Broad Spectrum Chelating Treatment Apart?

Here are just a few differentiators to further explain why you need a bottle (or multiple) of OLAPLEX Broad Spectrum Chelating Treatment in your salon today…

  • No mixing means there is no wasted prep time or even wasted product. This  ensures that you achieve consistent, reliable results from every single application.
  • The average processing time is around 15-30 minutes, which is far less than other chelators on the market.
  • No heat is required to use this treatment. However, heat will accelerate and intensify chelation, therefore it may be used at the stylists discretion.
  • Patented OLAPLEX Bond Building Technology supports strong bonds during the chelation process.

What’s The Difference Between Chelating and Clarifying?

Chelating VS Clarifying Information Sheet

(Shop OLAPLEX Broad Spectrum Chelating Treatment at Salons Direct!).

If you’re an OLAPLEX lover (like us) you’ll know that they recently brought out the OLAPLEX No.4C Bond Maintenance Clarifying Shampoo, which helps remove build-up by deeply cleansing the scalp and hair. It’s clear that this, alongside the Broad Spectrum Chelating Treatment, sound very similar with how they work. We’re here to breakdown these similarities and show you just how the two products work, and why they’re BOTH essential in your OLAPLEX routine…

When Should You Use OLAPLEX Broad Spectrum Chelating Treatment?

As this is a professional only product, you should only use this treatment in salon. Use after pre-cleansing with OLAPLEX No.4C Bond Maintenance Clarifying Shampoo and before carrying out any other salon service.

Step By Step OLAPLEX Broad Spectrum Chelating Treatment Routine

Step 1: Cleanse your clients hair with No.4C Bond Maintenance Clarifying Shampoo for 1-5 minutes to remove surface buildup.

Step 2: Apply from 1-3 pumps of the Chelating Treatment and gently work through hair for 15-30 minutes to remove cortex-deep impurities then rinse thoroughly.

Step 3: Perform in-salon service on your clients

Step 4: After the in-salon service or chelating treatment, cleanse with No.4 Bond Maintenance Shampoo and follow with 4-in-1 Moisture Mask for added moisture.

Shop On SalonsDirect.com – Available Now🛒

Olaplex product link

SHOP NOW

 

Shop OLAPLEX Broad Spectrum Chelating Treatment at Salons Direct.

Discover more OLAPLEX blog content

The Salons Direct blog is your trusted source for industry news, product releases, how-to guides and more!

Time for more? Everything you need to know about OLAPLEX The seven most popular hair trends of 2022 | 50 Memes Every Hair Stylist Will Relate To

Follow Salons Direct on Instagram | Find us on TikTok